Social Media and Marketing
From our reputation being in the spotlight to the rise of metasearch and the power of those with big marketing budgets, the current hospitality landscape requires us to be more on top of trends than ever before.
Facebook vs Google+: Which is Best for Small Businesses?
Most small business owners know that social media can be a valuable marketing tool, but with the huge range of social networks out there it can be difficult to know which ones to focus on. Facebook is undoubtedly the biggest player, with 1.23 billion active users. However, the world’s leading search engine has created a key competitor in Google+. Google+ read more
The top organic search marketing software, according to search marketing professionals
CHICAGO, June 26, 2014 /PRNewswire/ -- Based on reviews from more than 150 search engine marketing professionals, the inaugural GridSM for Organic Search Marketing software, announced today by business software review site G2 Crowd, ranks eight products to help search marketing software buyers in their selections. The GridSM, G2 Crowd's software recommendation engine, factors in customer ...
Sohu's Online Game Subsidiary Changyou to Invest in MoboTap
BEIJING, July 16, 2014 /PRNewswire/ -- Sohu.com Inc. (SOHU), China's leading online media, search, gaming, community and mobile service group, today announced that its online game subsidiary, Changyou.com Limited ("Changyou") (CYOU) and MoboTap Inc. ("MoboTap"), a Cayman Islands company that is the mobile technology developer behind the Dolphin Browser, have entered into a definitive investment ...